Boston Celtics 2026 Playoffs

THE ASK: Animate, design, and templatize a motion graphics package for in-arena screens and social assets to energize the Celtics playoffs run.

TEMPLATES: Certain assets needed to be templated so that logos, player photos, text, & colors could be easily & quickly updated (starting lineups, game matchups). The rigged up AE files & mgrts were then handed off for the in-house creative team to iterate.

DESIGN: The Celtics creative team already had a solid look and feel developed for their playoff campaign. I iterated their key art pieces tp create a variety of additional style frames & secondary assets to help add more animation scenes, primarily to the logo loops.